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Project Ideas for Master of Arts in Communication with Focus on Political, Health, and Digital Media

Examine the role of communication in shaping public discourse, identity, and influence.

🏛 Introduction

UMD’s MA in Communication trains students in the analysis of communication theory, media strategy, and public messaging. The program offers research tracks in political communication, health communication, media studies, and rhetoric. Students engage in qualitative and quantitative research projects and benefit from the university’s proximity to major media outlets and political institutions in Washington, D.C. Graduates enter fields such as media consulting, advocacy, corporate communication, or doctoral research.

💡 Suggested Project Titles

Content analysis of misinformation spread during global health crises

Designing a digital campaign to increase vaccine uptake in minority communities

Experimental study on the effects of political memes on voter attitudes

Rhetorical critique of presidential debate framing in mass media

Social media analysis of climate change discourse during UN summits

Developing a podcast series on misinformation and media literacy

Study of corporate crisis communication strategies post-scandal

Public opinion survey design on media trust and bias

Comparative study of health communication styles across cultures

Text mining Twitter data for trends in political polarization

Interactive dashboard for tracking government messaging during emergencies

Narrative analysis of political storytelling in campaign videos

Designing an educational toolkit for responsible social media use

Assessing the role of influencers in public health outreach

AI and ethics: Bias in algorithmic content moderation

Longitudinal study of media consumption patterns in Gen Z populations

Content strategy for non-profits advocating social change

Policy paper on communication regulations and freedom of speech

Study of digital media literacy interventions in K–12 education

Message testing for health product promotion among elderly users

University of Maryland – MA in Communication

Shape narratives and impact society through evidence-based communication and strategic media practices.

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