The BS in Business Administration at Ohio State University is a rigorous program designed to prepare students for leadership roles across industries. Offering specializations in areas like finance, marketing, operations, and human resources, the program equips students with analytical tools, quantitative skills, and practical business strategies. Students engage in case competitions, internships, consulting projects, and capstone courses that mirror real-world business challenges. With access to Fisher College of Business's professional network and career services, students are well-positioned for competitive corporate roles or graduate studies in business, law, or analytics.
Financial modeling project using Excel and Python
Operations strategy simulation using supply chain software
Customer segmentation using business analytics tools
Case study competition on strategic management
Internship portfolio with performance metrics
Market penetration strategy for a tech product
SWOT and PESTLE analysis for a global firm
Budget planning for a student-run organization
Predictive analysis of sales data using regression
Interview preparation and reflection document
Study of leadership models in Fortune 500 companies
Ethics in marketing: case analysis of controversial ads
Feasibility study for international business expansion
Digital marketing funnel design using HubSpot
Presentation on mergers and acquisitions history
LinkedIn campaign plan for a product launch
HR strategy for improving employee retention
Pitch deck for a fintech startup
Dashboard design for tracking business KPIs
Final capstone report for a business consulting project
Gain business expertise and real-world readiness through OSU’s dynamic and professionally focused BSBA program.
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