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Project Ideas for Bachelor of Science in Tourism, Hospitality and Event Management

Plan, manage, and lead in global tourism and event-driven industries with strategy and creativity.

🏛 Introduction

The BS in Tourism, Hospitality and Event Management at UF blends business, communication, and experiential learning to prepare students for dynamic roles in travel, hotel operations, event planning, and destination marketing. Students develop leadership, customer service, sustainability, and budgeting skills while gaining hands-on experience through internships, site visits, and industry engagement.

💡 Suggested Project Titles

Event design and execution of a themed cultural festival with stakeholder analysis and budget planning

Feasibility study of a boutique eco-resort in the Florida Keys using sustainable hospitality metrics

Development of a mobile app for real-time guest feedback and hotel service recovery analytics

Research on the impact of cultural sensitivity training on staff-customer interactions in resorts

Digital marketing campaign for a hypothetical destination focusing on post-pandemic recovery

Guest satisfaction analysis using sentiment mining of online hotel reviews across platforms

Sustainable event management toolkit development for reducing carbon footprint in conventions

Creation of a travel itinerary app with cost forecasting, weather tracking, and experience curation

Service quality assessment of airport lounges using SERVQUAL methodology and surveys

Simulation of a crisis communication plan for a tourism board during a natural disaster

Study of consumer preferences in themed entertainment experiences using conjoint analysis

Analysis of economic impact of large-scale sports events on host city businesses

Development of a loyalty program strategy for mid-range hotel chains targeting millennial travelers

Comparative study of festival-goer satisfaction at regional music and food events

Strategic plan for revamping guest experience at a university conference center

Case study of wellness tourism trends and spa resort branding in South Florida

Augmented reality integration plan for immersive visitor experiences in historic sites

Customer journey mapping in cruise tourism to identify service enhancement opportunities

Survey on digital ticketing and event personalization in post-COVID live events

Business model canvas for launching a student-run event planning agency at UF

University of Florida – BS in Tourism, Hospitality and Event Management

Lead memorable, sustainable, and impactful travel and event experiences worldwide.

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