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Project Ideas for Master of Science in Digital Media Management

Platform-profit MS pairing KPI dashboards, creator-economy law & product sprints.

🏛 Introduction

USC’s MSDMM grooms managers to steer IP across feeds and fandoms. Students build Looker dashboards tracking DAU/LTV, negotiate sync licenses for VR concerts, and prototype freemium flows in Figma. Creator-law clinics dissect NIL (Name, Image, Likeness) deals, while Data Privacy studios map CPRA risk. A Product Sprint with Disney Streaming pushes cohorts to raise retention 2 pp in four weeks—graduates talk SQL, CPM and story arcs in one breath.

💡 Suggested Project Titles

Churn-prediction model for OTT service using XGBoost

NFT fan-pass strategy integrating carbon offsets

AI thumbnail generator A/B tested on CTR lift

Dynamic ad-insertion forecast maximizing eCPM

Dashboard tracking binge-watch session segmentation

Policy brief on EU Digital Markets Act for streamers

Predictive LTV model for TikTok micro-subscriptions

AR watch-party prototype with synchronized chat overlays

Zero-knowledge age-verification flow reducing drop-offs

Sentiment analysis of fandom discourse on Discord

Gamified referral loop launching new podcast network

Accessibility audit of captions with comedic timing

Crowdsourced localization QA workflow

Edge-AI compression study for emerging-market bandwidth

Creator-rev share smart contract on Polygon

Green data-center cost model for 4K streaming expansion

USC – MS in Digital Media Management

Grow, govern and monetize digital stories in real time.

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